Brand systems make velocity possible. Working across fintech, IoT, and financial inclusion programs at CIIE.CO meant producing Portfolio Showcase Books, ID cards, presentation templates, booklets, and event materials — all while maintaining cohesion with the parent brand guidelines.
Background
Served as Graphic Design Intern at the Centre for Innovation Incubation and Entrepreneurship under IIM Ahmedabad's marketing department.
Challenges — Limited formal design experience, diverse program requirements, and maintaining cohesive branding across print, digital, and event-based media.
Deliverables — Portfolio Showcase Books, ID cards, presentation templates, booklets, and promotional items adhering to CIIE.CO brand guidelines.
Key learning — Brand systems make velocity possible. Tailored variants beat blanket templates for serious programs.
UX Approach
Process
Heading
Internship
Design at Scale
Design at Scale
Image caption
Paragraph
Brand systems make velocity possible. Working across fintech, IoT, and financial inclusion programs at CIIE.CO meant producing Portfolio Showcase Books, ID cards, presentation templates, booklets, and event materials — all while maintaining cohesion with the parent brand guidelines.
Image caption